Artwork Submission Guide

Direct to Customer

Many of our customers don’t have design skills or aren’t 100% sure about industry requirements. We understand that and our point of difference is we go out of our way to support those customers that need our help. We understand that some of you just want the product and don’t have time for technical jargon or prepress requirements.  That’s why we accept all designs and will try and work with a client to get their product to the level required to make it look amazing.

If you have your own artwork, read on for our submission guidelines, or get in touch if you would like our graphic designers to come up with something to suit your needs.

If you aren’t 100% sure about what the content on the rest of the page means or don’t want to bother about it, just send through what you want and we’ll do the grunt work to get it the rest of the way. Your artwork/design can be supplied to us via e-mail in almost any electronic format. If you want text added to an image, let us know the preferred font and colour. Or if you just want a slogan, tell us what colour background and colour and type of font you want, and what the slogan is. You don’t need to worry about cropping the images to the perfect size. We can do this for you. There may be an additional charge for artwork that is supplied outside of our guidelines or requires significant work to get it to the standard below. We will advise you of this if there is.

We are happy to do simple designs such as words or symbols for free for our clients. Please see our graphic design page for our graphic services, what our complementary services are and what our T&C’s are.

Badge / Sticker Artwork guidelines

For greatest of ease in processing your job, and minimizing cost to you and us,  please aim to meet the following artwork guidelines.

Bleed, Trim, Print Specifications

Please supply badge files following these requirements:

  • Canvas size – Size of badge plus 10mm
  • Resolution – 300dpi
  • Bleed – Size of badge plus 10mm
  • Trim – The trim line shows where the artwork will be cut. Any art going beyond this point will be lost, but it is very important to extend artwork beyond the trim to the bleed line.
  • Safe zone – Size of badge less 3m – You should aim to keep objects that don’t extend past the bleed within this for best practices.
  • File type – PDF*, JPG, PNG, AI*, PSD (* = preferred)
  • Please supply artwork without any trim lines / margins
  • Artwork should be supplied with one design per pdf/png etc.
  • Zip, 7Zip, Rar etc. are all fine.

margin guide

Common problems:

mistakes - sizeProblem: Low Quality Image
We reccomend all print files to be supplied at 300 DPI resolution. While we can print at less than this, it is very much at your own risk and we take no responsibility for the quality of artwork when it is supplied below this resolution.
Fixes: Sent through better artwork. Find different image at higher resolution. Vectorize and resize.
artwork requirements new_th-06

Problem: Guidelines visible
We do not need to see the trim lines as we will add them and remove them during the printing process.  If you leave your guidelines on the file, we may not be able to remove them without altering your document unintentionally (ie Colourspace, System Fonts, etc).
Fix: Remove all guidelines from artwork before you send it.

Problem: No Bleed
See below.
Fixes: Add bleed, supply us with digital file and or fonts and or source material. Add solid colour border.

Bleed

A further note on bleed as people not in the industry can find it hard to understand.

To print an item on a page right up to the edge would be very difficult to achieve given that all print presses have a degree of movement as paper passes through. You would inevitably get some pages where there is a small gap between the edge of the image and the edge of the paper, spoiling the effect. To overcome this, background images and shapes are allowed to extend outside of the final trim area . This ensures that the image ‘bleeds off’ the page and even if there is slight movement when printing, there will be no unslightly white lines.

Your artwork should always extend past the trim size (the size of the final product) and fill the bleed size. Your text should always be within the trim size.

Tshirt Artwork guidelines

For greatest of ease in processing your job, and minimizing cost to you and us,  please aim to meet the following artwork guidelines.

Vinyl Cut

  • Please supply the artwork as a vector file. This can be in .AI, PDF,  .EPS or .SVG
  • If you do not have the art in vector, you may supply raster in as high resolution as possible, but there may be a cost in conversion.
  • Strokes – your artwork should have no strokes. If you have strokes on anything, convert to outline or to solid shape.
  • Text – text should be converted into outline, or less preferable, you must include the font file (unless windows native) when supplying non outline text.
  • Please supply artwork without any trim lines / margins / digital mockup
  • Artwork should be supplied with one design per file, so separate files for each different art.
  • Zip, 7Zip, Rar etc. are all fine.

Print and Cut, Direct to Garment, Heat Applied Transfer

  • Please supply the artwork in as high resolution as possible if raster, or in vector. Recommended 300DPI at intended print size.
  • For Heat Applied Transfer, size limits are 200mm x 280mm Any design with straight edges are fine, eg. Triangles, Rectangles or Squares. Any item that is not a basic shape will be either put on one of these shapes in a colour of your choice, or their is a charge to hand cut around the edge of the design. If so, please use 10mm border to allow for this.
  • If Print and Cut, please include a cutline. Cutline should be 0.5mm and hot pink and labeled as such in a vector container.
  • If Direct to Garment, artwork should be on a transparent or white background.
  • Text – If vector, text should be converted into outline, or less preferable, you must include the font file (unless windows native) when supplying non outline text.
  • Artwork should be supplied with one design per file, so separate files for each different art.
  • Zip, 7Zip, Rar etc. are all fine.

If you want to order or have any questions about these guidelines, please don’t hesitate to get in touch.

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